Volume 21, Issue 1 (10-2005)                   ... 2005, 21(1): 87-101 | Back to browse issues page

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Kazemi H. Means of Improving A Commercial Web-site. .... 2005; 21 (1) :87-101
URL: http://jipm.irandoc.ac.ir/article-1-119-en.html
Abstract:   (14587 Views)
This paper presents a framework for analysis and classification of the website design features using a matrix of business practices as opposed to customers’ desired values. The framework lays down the groundwork for designing a website which encompasses all aspects involved in the commerce.
Since there could be a disparity between the customers’ perception with that of a company, only design features were selected that directly correlate with the customers’ perceived values features of strategic importance for the company are intangible for the customers and were therefore completely discarded.
Full-Text [PDF 143 kb]   (3002 Downloads)    
Subject: Information Technology
Received: 2009/08/2

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