Websites content quality of Iranian universities of technology: Awebometrics study

Mardani-Nejad, Ali; Danesh, Farshid; Saadat, Hossein; Darbani, Seyyed Mohammad Reza

doi:10.35050/JIPM010.2019.019

Websites content quality of Iranian universities of technology: Awebometrics study

Authors

Ali Mardani-Nejad

Farshid danesh

Hossein Saadat

Seyyed Mohammad Reza Darbani

10.35050/JIPM010.2019.019

Abstract

The main aim of this study is to analyze Websites content quality in Iranian universities of technology. The method of this study is content analysis; one of the webometrics methods. Applied reaserch and content analysis method with analytical approach have been used in this paper. The research population is top ten Iranian technology universities selected according to their ISC latest version of university ranking. The required data for this paper was gathered based on keyword density and prominence, Meta tags, keyword & traffic organic, Text/HTML ratio, Unicode and duplicate content. All of these are indicators in content quality and used in this research for data extracting. Information of each website is extracted & analyzed on February 2018 by Webometrics tools and Excel software. The results showed that the content quality of Amir Kabir, Isfahan, Sharif University of Technology and University of Science and Technology are better than the other universities. Also, Malek Ashtar University of Technology and Kerman Graduate University of Advanced Technology have poor website content quality. The admins of Iranian university websites can use the results of this study for improving their websites’content quality.

Keywords

Analysis

Web Content Quality

webometrics

Technical universities

Iran