پژوهشنامه پردازش و مدیریت اطلاعات

پژوهشنامه پردازش و مدیریت اطلاعات

پیش‌بینی سطح گم‌گشتگی کاربران بر مبنای سطح کامل بودن مدل ذهنی، اضافه بار شناختی، تجربه و جنسیت آنها

نوع مقاله : مقاله پژوهشی

نویسندگان
1 کارشناس ارشد مدیریت اطلاعات؛ دانشکده علوم تربیتی و روانشناسی، دانشگاه شیراز، ایران
2 دانشیار علم اطلاعات و دانش‌شناسی؛ دانشکده علوم تربیتی و روانشناسی، دانشگاه شیراز، ایران
3 استادیار علم اطلاعات و دانش‌شناسی؛ دانشکده علوم تربیتی و روانشناسی، دانشگاه شیراز، ایران
4 استادیار بخش علم اطلاعات و دانش شناسی، دانشکده روانشناسی و علوم تربیتی، دانشگاه شیراز، شیراز، ایران
چکیده
هدف این پژوهش شناخت نقش مدل ذهنی، اضافهبار شناختی، تجربه و جنسیت کاربران بر سطح گم‌گشتگی آن‌ها در تعامل با موتور جستوجوی گوگل است. این پژوهش از نظر هدف، کاربردی است و از حیث نحوه گردآوری دادهها توصیفی از نوع همبستگی است. همچنین از رویکرد تحلیل ثبت وقایع مشاهدات که از روشهای گردآوری داده در مطالعات تعامل انسان-رایانه است نیز بهره گرفته شده است. جامعه پژوهش شامل 90 دانشجوی تحصیلات تکمیلی دانشگاه شیراز با استفاده از روش نمونه‌گیری غیر‌احتمالی از نوع جامعة در دسترس است. متغیر وابستة‌ پژوهش شامل سطح گم‌گشتگی، و متغیرهای مستقل شامل سطح کامل بودن مدل ذهنی، جنسیت، اضافه‌بار شناختی و تجربه هستند. نتایج پژوهش نشان داد که متغیر سطح گم‌گشتگی به‌ترتیب با مؤلفههای تجربه، جنسیت، مدل ذهنی و اضافهبار شناختی رابطه‌ای معنادار دارد؛ به‌گونهای که با افزایش تجربه و سطح کامل بودن مدل ذهنی کاربران، سطح گم‌گشتگی آن‌ها کاهش می‌باید. به‌گفته دیگر، هرچه سطح کامل بودن مدل ذهنی کاربر افزایش پیدا کند، عناصر بیشتری از سامانه در مدل ذهنی کاربر وجود دارد و در نتیجة آن، درک از سامانه بیشتر و سطح گیجی و گم‌گشتگی کاهش مییابد. همچنین با افزایش اضافهبار شناختی گم‌گشتگی نیز افزایش می‌یابد. کاربرانی که از اضافهبار شناختی در حین جستوجو رنج می‌برند، نسبت به کاربران دیگر، گم‌گشتگی بیشتری دارند. همچنین، یافتهها نشان داد که هر یک از متغیرهای اضافهبار شناختی، جنسیت، تجربه و سطح کامل بودن مدل ذهنی به‌تنهایی قادر است 7 تا 21 درصد از متغیر سطح گم‌گشتگی را پیش‌بینی کند. اما در تعامل متغیرها با یکدیگر دو متغیر تجربه و جنسیت قویترین متغیرهای پیش‌بین سطح گم‌گشتگی هستند؛ به‌گونه‌ای‌ که سطح گم‌گشتگی پایین با جنسیت مرد و سطح گم‌گشتگی بالا با جنسیت زن ارتباط دارد. به ‌بیان دیگر، کاربران زن بیشتر از کاربران مرد دچار گم‌گشتگی می‌شوند.
کلیدواژه‌ها
موضوعات

عنوان مقاله English

Predicting Users' Level of Disorientation for Their Level of Mental Model Completeness, Cognitive Over Load, Experience, and Gender

نویسندگان English

yalda beizavi 1
mahdieh mirzabeigi 2
tahereh jowkar 3
alireza nikseresht 4
1 Master in Knowledge & Information Science; Shiraz University
2 PhD in Knowledge & Information Science; Associate Professor; Shiraz University
3 PhD in Knowledge & Information Science; Assistant Professor; Shiraz University
4 PhD in computing Science; Assistant Professor; Shiraz University
چکیده English

The objective of this study was to identify the roles of mental model, cognitive overload, experience, and gender, on the level of users' disorientation in interaction with the Google search engine. This applied study is descriptive (correlational) in terms of data collection. It also used the observation transaction log analysis which is a data collection method in human-computer interaction studies. The research population includes 90 graduate students of Shiraz University using the non-probability sampling method of the available type. The dependent variable of the research includes the level of disorientation, and the independent variables include the completeness of the mental model, gender, cognitive overload, and experience.
Findings showed that the disorientation level had a significant relationship with experience, gender, mental model, and cognitive overload. In other words, an increase in experience and the level of completeness of the mental model of the users reduce their level of disorientation. In other words, as the level of completeness of the user's mental model increases, there are more elements of the system in the user's mental model; as a result, the understanding of the system is greater and the level of confusion and disorientation is reduced.
In addition, increasing the cognitive overload increased the disorientation level. Users who suffer from cognitive overload while searching get lost more than other users.
 The results showed that each of the variables of cognitive overload, gender, experience, and completeness level of the mental model could predict a 7 to 21 percent of disorientation level. However, considering the interaction of the variables, experience, and gender strongly predicted disorientation levels. So that the low level of disorientation is related to the male gender and the high level of disorientation is related to the female gender, in other words, female users get lost more often than male users. Moreover, the complexity level, both independently and in interaction with experience, affected the disorientation level. Specifically, users were disoriented in more complex tasks than simple ones; inexperienced users were disoriented in more complex tasks. Since earlier studies have not addressed the interactive role of experience, gender, mental model, and cognitive overload, along with the complexity level of the task, on users' disorientation level, the results of this study can help designers of retrieval systems, information literacy specialists and researchers detect the factors affecting the disorientation level.

کلیدواژه‌ها English

Disorientation, Cognitive Overload, Mental Model, Experience, Gender
فهرست منابع
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